'Distinctiveness' (76/100), 'Wellbeing' (73/100) and 'Access' (73/100) also scored highly, indicating that respondents were also likely to agree that it was different from things they'd experienced before, it helped them to enjoy a greater quality of life and that it gave them the opportunity to access activities they otherwise would not have access to.
This indicates that respondents were most likely to agree that the event they attended held their interest and attention, that it was well produced and presented, and that it made them feel safe and welcome. Of all 10 dimensions measured, 'Captivation' (84/100), 'Presentation' (83/100) and 'Safe' (78/100) received the highest average results overall. A similar trend was seen for Rooftop Movies respondents where 84% identified as female, 15% identified as male and 1% identified in another way. This varied slightly for Girls School Cinema where 88% of respondents identified as female, 11% as male and less than 1% in another way. Similarly, 74% of respondents from FRINGE WORLD Festival identified as female, with 25% identifying as male and 1% identifying in another way. Less than 1% of the total sample identified their gender in another way. The majority (77%) of the total sample were female, with males making up 21%. Similarly, for Rooftop Movies most respondents were aged 30-39 (26%), 40-49 (24%) or 20-29 (23%), with only 6% being over 60 and 3% being under 20. Similar trends were seen from respondents who attended events at Girls School Cinema with most respondents being aged 30-39 (26%) or 40-49 (27%), with only 7% of respondents being over 60 and less than 1% being under 20. Most respondents across all events were aged 30-39 (26%) or 40-49 (25%). An example of a dimension question in the Culture Counts survey tool is presented below. The artists were not afraid to try new thingsĭimensions are assessed on a Likert scale, in which respondents move a slider to a point that indicates whether they agree or disagree with the dimension statement. It was well thought through and put together It gave me a better understanding of today's world It was different from things I've experienced before It helped me to enjoy a greater quality of life It helped me to feel connected to people in the community It gave me the opportunity to access activities I would otherwise not have access to In 2021/22 a new social dimension 'Connection' was added to the public assessment. These dimensions have been developed and tested in collaboration with industry, practitioners, and academics to measure the impact and value of arts and cultural events and activities.Īppropriate dimensions were chosen based on their alignment with FRINGE WORLD Festival's strategic objectives. In partnership with Culture Counts, this survey was designed and developed to evaluate the strategic goals and outcomes of ARTRAGE.ģ,345 responses were collected from public attendees via intercept interviews and online delivery links sent to the email addresses of ticket holders.Įach survey contained a range of 'dimension' questions, asking stakeholders about their experience of the event.
Surveys were delivered through intercept interviews organised by Culture Counts and distributed by ARTRAGE. The evaluation was conducted by surveying members of the public.
Evaluation MethodologyĪRTRAGE engaged Culture Counts to evaluate FRINGE WORLD Festival, as well as to assess the economic impact of its three major activities.
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The exciting program still attracted over 400,000 attendees across its free and ticketed activities, engaging 2,120 artists across the festival. The 2022 Festival was held from 14 January – 13 February and was smaller than normal in scale and scope because of COVID-19, including border restrictions and mask mandates in venues. The incredible array of entertainment presented at the FRINGE WORLD Festival offers something for everyone, from comedy, music and musicals, circus, and much more. The festival is Perth's massively popular open-access multi-arts festival that is enjoyed annually by hundreds of thousands of people. ARTRAGE produces the FRINGE WORLD Festival, Rooftop Movies, and the Girls School Cinema precinct.įRINGE WORLD Festival is the largest activity operated by ARTRAGE. Established in 1983, ARTRAGE has developed and presented numerous key cultural events and festivals that enrich and evolve the culture of Western Australia. ARTRAGE is one of Western Australia's oldest and most prominent arts organisations.
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